Last chance to try NEW SPRITE LYMONADE for free

Last chance to try NEW SPRITE LYMONADE for free

 

Sprite fans, prepare to meet your new main squeeze.

Come on out to …

Publix in Hoover and wet your whistle for free
on  4/20-27 between 8am – 12noon

We’re giving away samples of the refreshingly NEW Sprite Lymonade.

Sprite Lymonade, which hit shelves nationwide this month, adds a subtle splash of lemonade to the crisp, cool taste of Sprite – bottling up a citrusy combination Americans have been craving and concocting for years.

Bookmark this link and tell us about your Sprite Lymonade experience!

Why did we create a new crisp Sprite brand extension? Because you wanted it.

More than 23,000 tweets over the last six months have mentioned mixing Sprite and lemonade, piquing the interest of the Sprite team.

“We even saw one tweet from a fan who regularly stops in one restaurant for a Sprite, then drives to a second for their favorite lemonade,” explains Ryan Hughes, associate brand manager, Sprite. “At the same time, we’ve been watching the popularity of sparkling lemonades continue to boom – so we knew we had an opportunity to innovate in a completely new way.”

Coca-Cola Freestyle – which lets fans creatively mix and match beverages and flavors – once again had a hand in fueling the Sprite innovation pipeline. The next-gen fountain dispenser inspired the 2017 launch of Sprite Cherry and Sprite Cherry Zero when data showed thirsty restaurant and retail guests were adding a shot of cherry flavor to their beloved lemon-lime sparkling drink. Similar insights pointed to an affinity for fusing Sprite and lemonade.

“As we started to develop and taste-test it, we realized we had a hit on our hands,” Hughes said. “Lymonade deliciously marries the sweet, crisp notes of Sprite with the tart-yet-smooth finish of lemonade.”

Sprite’s clean, lemon-lime profile pairs naturally with a range of tastes and provides a great base for creative customization, explained Hughes, who said the team developed and trialed more than 20 flavors before Lymonade bubbled up to the top.

Sprite Lymonade hits shelves nationwide this month in 20-oz. PET bottles. Coca-Cola Freestyle machines also will begin pouring Sprite Lymonade in March in a variety of flavors including peach, strawberry and raspberry, along with zero-calorie versions of Sprite Lymonade.