Coca-Cola United is thrilled to announce the release of seven New Orleans Saints-themed cups featuring both the players and the mascot! The cups will be sold at the Mercedes-Benz Superdome consession stands, which are managed by Centerplate, and will be collector’s item quality.
So, when can you get the cup for your favorite player? Check out the schedule below:
- Game 1: 8/17 – Thomas Morstead
- Game 2: 8/30 – AJ Klein
- Game 3: 09/19 – Thomas Morstead and AJ Klein
- Game 4: 09/16 – Cam Jordan
- Game 5: 10/08 – Drew Brees
- Game 6: 11/04 – Cam Jordan and Drew Brees
- Game 7: 11/18 – Marshon Lattimore
- Game 8: 11/22 – Alvin Kamara
- Game 9: 12/23 – Marshon Lattimore and Alvin Kamara
- Game 10: 12/30 – Sir Saint
Coca-Cola UNITED Saints Cups: The Details
The Saints and the NFL Players Association began choosing a selection of approved players in May, with Coca-Cola leadership making the ultimate selections for players to be featured on the cups.
The Saints and Coca-Cola have been partners since the team’s inception in 1967, which is said to be the longest continuous brand – team relationship in sports. The partnership includes marketing activation in the stadium, on the field with Tunnel Team, Cash Catch (a halftime contest for prizes and cash), general branding throughout the stadium, and day-of-game experience. Coca-Cola also has custom packaging using the Saints marks and consumer promotions for VIP Experiences.
“We are excited to provide Saints Fans with a Coca-Cola keepsake with their favorite Saints players in action on the Souvenir Cups at the Mercedes Benz Superdome this year,” said Lynne Bischof Bowers, Media and Promotions Manager of the Crescent City & Mississippi Divisions of Coca-Cola UNITED. “This year’s collection is the best yet, and we are lucky to have such great partners in the Saints, Centerplate, and SMG who help bring this to life.”
While supplies last, game attendees will receive a cup each time they purchase a Souvenir-sized beverage during the Saints game.
Coke is the Official Soft Drink Partner of the New Orleans Saints, Pelicans, and Champions Square, and we are privileged to work with Centerplate as our partner.