30th Annual Latin Fever Ball in Atlanta, Georgia


The Latin American Association’s ‘Latin Fever Ball’ is their signature fundraiser raising over $500,000.

Every fall, during Hispanic Heritage Month, the LAA throws Atlanta’s most anticipated black-tie fundraiser.   In it’s 30th year, this festive , one-of-a-kind fundraising gala featured Latin-cuisine, live and silent auctions with unique travel experiences, dancing and entertainment.

Funds raised through ticket purchases and sponsorship support programs promote youth academic achievement, offer affordable legal immigration assistance and serve families facing urgent needs, among others.

The Coca-Cola Company has been a partner of the Latin Fever Ball since its inception 30 years ago.  Since joining Coca-Cola Bottling Company UNITED’s family of local bottlers in 2017, Atlanta Coca-Cola Bottling Company is a proud partner of the Latin American Association.

Norma, Carlos, Fred, and Carl, of Atlanta Coca-Cola Bottling Company,  were proud to represent Atlanta Coca-Cola and parent company, Coca-Cola UNITED at this signature event.


Atlanta Coca-Cola Bottling Company is comprised of two local Atlanta bottlers, which are Atlanta North Metro Coca-Cola and Atlanta South Metro Coca-Cola.


Carlos Nunez (Key Account Manager – ATL Division), Norma Solorio (Human Resources Coordinator – North Metro), Carl Hill (Director of Multi-Cultural and Community Affairs – East Region) and Fred Butler (Sales Center Manager – Athens)